12th Feb 2025

Moonshots

In business and organisations, a Moonshot  is a bold, transformative idea that delivers a 10 X gain rather than just marginal gains. Instead of making small adjustments, a moonshot redefines the game —like the shift from horse-drawn carriages to steam trains or from dial-up internet to broadband.

Can the same principle be applied to sport?. Many players and teams focus on marginal gains—small refinements to fitness, tactics, technique etc.........

These are valuable, but do they really lead to true breakthroughs?  Could Moonshot thinking help some team make an improvement that nobody seen coming and give them a 10X moment?

2025 has already seen the introduction of  a "moonshot" , with the introduction of rules that have transformed the game overnight, and most agree, for the better.

Studying what others are doing rarely leads to moonshot moments. For me, there is an opportunity for some innovative manager to manipulate the rules, and come up with a moonshot that will propel them to success. The problem with sport is that once you unleash your moonshot idea, it's out of the bag, and others can now plan for it. The trick in 2025 will be holding the moonshot back until the precise moment that it has maximal impact for your journey..... OR have a few up your sleeve.